After years of hard body lure design and manufacturing, halco has forged a new path into the soft plastic industry.

New soft plastic Rubber Stretch Technology ensures the Halco Madeyes range reflects our ethos of a high quality, strike-effective product. We are determined to push the boundaries of traditional soft plastic colours and shapes.


Madeye’s RST (Rubber Stretch Technology) is a unique rubber copolymer that posses 2 advantes over standard soft plastics.

RST is up to 5x more durable than standard plastic, and is also boyant, enabling the lure to float and wriggle when sitting on the bottom.